The Australian Brahman Breeders' Association and many of its members are ramping up plans for the triennial showcase of all things cattle, which is Beef Australia 2024.
ABBA president Reade Radel said this event, which is being held from May 5-11 next year in Rockhampton, provides an exceptional opportunity to showcase the Brahman and its many benefits.
"Beef 2024 will offer Brahman breeders a chance to network with businesses and fellow breeders, based locally, nationally, and internationally," Mr Radel said.
He said society is putting the final touches on the expressions of interest notice, which will soon be distributed to all ABBA members.
"Next year we'll be expecting close to 200 head of cattle to be shown and judged at Beef. We're also expecting close to 30 Rockhampton Brahman Week Sale vendors to be among those showing at the event, providing maximum exposure for the bulls they'll have available for sale at the RBWS in October.
"As Beef 2024 is a week-long showing and presentation, it provides the breeders with the time to discuss many breedings and those that may well work well for their herd."
ABBA will also have a display of penned Brahman cattle on display as has been tradition for Beef Australia.
"This display is ever popular and the vendors do a great job of promoting their cattle in this penned area.
"It makes for great viewing as there is such a vast and varied range of Brahman cattle displayed from highly credentialed bulls through to calves that are still on their mothers, which are always a hit with the general public, especially school groups."
The breed gained national recognition at Beef 2021 when NCC Brahmans, NCC Novak, NCC Navajo, and NCC Nova, claimed champion interbreed group honours for stud principal Brett Nobbs from a field of more than 1300 stud beef cattle.
The 2021 interbreed group judge, Roger Evans of Nagol Park Shorthorns, Tamworth, said it had been "a very tough decision but also a very easy decision", to announce NCC as the group winner.
"If you look at these cattle from the lead bull to the middle bull to the heifer, there's very little difference in type, they're tremendously well structured, I love the strength of spine on this lead bull, the second bull and also the heifer," Mr Evans said at the time.
"I love the uniformity we see in this group, structurally very sound, really free moving and it's the amount of evenness we see in all three animals why they won today," he said.
You can stay up-to-date with all the Brahman-related events to occur at Beef Australia 2024, as they're announced by liking the ABBA Facebook page.