JERSEY breeders from across Australia will meet in south-west Vic later this month for the three-day Jersey Australia conference.
Warrnambool, Vic, district farmers will open their farmgates on May 21-23 for the national body's annual meeting, as well as the 75th anniversary of the local breeders' club.
Western District Jersey Breeders Club president Daryl Bryce said the conference was one of the biggest events of the year on the Jersey calendar.
It is the first time the conference has been in Warrnambool for at least 10 years.
It starts on May 21 with tours of Alan Carson's farm at Colac, Vic, and Chris MacKenzie's farm at Curdievale, Vic.
The 75th anniversary dinner for the Western District Jersey Breeders that evening at Mid City Warrnambool.
On May 22 there will be a tour to Greg and Lisa Bryce farm at Nullawarre, Vic, Wanstead Jerseys at Boorcan, Vic, owned by Roger and Amanda Heath, and Murray Brook Jerseys run by the Lenehan family at Crossley, Vic.
This will be followed by the Jersey Australia annual awards and dinner and the annual general meeting the following morning. Delegates will also visit Daryl, Sue, Tim and Kate Bryce's farm Mt Pleasant Jerseys near Allansford, Vic, on May 23.
Mr Bryce said the conference was a good opportunity to highlight the success of local Jersey farms.
"We've got people coming from all around Australia and expect to attract 80 to 90 people," he said.
"It's the biggest event for our club outside the annual on-farm challenge and it will be even better this year as we celebrate our 75th anniversary."
The conference follows the launch earlier this year of a new `Dairy's Finest' campaign to grow the breed, highlighting the strength of the Jersey cow and milk and its success in Australian farming conditions.