Industry 'needs' Treasury Wine takeover

By Eli Greenblat
Updated December 15 2015 - 6:30pm, first published August 14 2014 - 9:07am
Industry 'needs' Treasury Wine takeover
Industry 'needs' Treasury Wine takeover

ROSS Wilson, the ex-boss of Southcorp who in the 1990s bought Treasury Wine Estates’ most important brands from the Adsteam wreckage including Penfolds, believes the US private equity firms now gunning for control of the winemaker could be just what the local industry needs to repair withering brands and improve pricing.

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